← Shop Runs Itself

Service agreement

For the Self-Running Business Install. Written to be read, not to be survived. Last updated 27 August 2026.

This is the agreement between Keystone Brands Holdings LLC, a Pennsylvania limited liability company trading as Shop Runs Itself ("I", "me"), and the business buying an install ("you"). It takes effect when you reply to my email accepting it, and the first payment clears.

1. What I'm doing

One Self-Running Business Install, which is a fixed piece of work, not an hourly arrangement:

If something outside this list would genuinely help you, I'll tell you and you can decide what to do about it. I won't quietly add it and I won't quietly bill for it.

2. What I'm not doing

3. Price and payment

$2,500 total, paid in three parts. $500 to start. $1,000 on day 14, once the Monday report is running in your account and you have received one. $1,000 on delivery of the Owner's Binder, due within 7 days.

The day-14 guarantee: if the Monday report is not running in your account by day 14, I refund the $500 and you keep everything built to that point, with no further obligation either way.

The Fix is $150 for up to three faults found by the free check, paid on completion rather than up front, delivered within 7 days. It is handled entirely over email with no scheduled call. You approve each change before I make it, and anything I cannot fix is removed from the bill rather than charged as an attempt — if that leaves nothing fixable, you owe nothing at all.

The smaller Monday Report engagement is $400, paid in full at the start, delivered within 7 days. It is read-only: it installs monitoring and changes nothing on your storefront.

The price is fixed. It doesn't change because the work turned out harder than I expected, and there's no hourly overage.

You pay for your own third-party services directly, with your own card, on your own accounts. Email platforms, scheduling tools, apps: I don't resell anything and I don't take commissions or affiliate payments on tools I recommend. If that ever changes I'll tell you before it does.

4. How long it takes

30 days, starting from the later of the deposit clearing or you giving me the access I need. If you go quiet, that clock pauses rather than running out on you.

5. Access, accounts, and who owns what

Everything is built in your accounts, under your logins. Not mine, not on a platform I control, not on a subscription that dies if you stop paying me. When the work is done you own all of it and you can hand it to anyone.

You'll need to give me access to the accounts involved. Grant it through each platform's own invite or delegated-access feature wherever one exists rather than sending me passwords. When the install is finished, revoke my access. I'll remind you to.

The Owner's Binder is yours, including if you sell the business.

6. What I need from you

7. No promises about results

I do not promise revenue, traffic, rankings, sales, email deliverability, or growth of any kind, and nothing I've said anywhere should be read as promising it. What I promise is that the systems above get built, that they work when I hand them over, and that I'll show you they work. What your market does after that is not something I or anyone else can guarantee.

The automated checks are monitoring, not insurance. They're designed to catch common breakages quickly. They will not catch everything, and I don't warrant that they will.

8. Third-party platforms

Your shop depends on companies neither of us controls. They change their rules, their pricing, and their APIs, sometimes without warning, and they can suspend accounts for reasons they don't explain. I build to their published rules and stay inside their limits. I'm not responsible for what those platforms do.

If a platform changes or removes something after I've built on it, that isn't a failure on my part and it doesn't trigger a refund. If you're on Connected I'll adapt it as part of the monthly fee. If you're not, I'll tell you what it would take to fix.

9. Your customers' personal information

Working inside your accounts means I will incidentally see your customers' personal information: names, email addresses, order details. I will not export it, copy it, keep it, or send it anywhere. I don't download customer lists, and I don't need to. If a task genuinely requires touching customer data, I'll tell you first and you can decide.

You remain the data controller for your customers. Nothing here transfers that to me.

10. Confidentiality

I'll see your numbers, your suppliers, and your customer data. I don't share any of it, I don't use it for anyone else, and I don't name you as a client publicly without asking you first.

I do keep anonymous notes about the kinds of problems I find across shops, so the checks get better over time. Nothing in those notes identifies you or your business.

11. Stopping

Either of us can stop the install at any time by saying so in writing.

Connected, if you take it, is month to month. Cancel any time, no notice period, no cancellation fee. I won't make you email three times to leave.

12. Liability

If something I do goes wrong and it costs you money, what I owe you is capped at what you paid me. Neither of us is liable to the other for indirect or consequential losses such as lost profits.

13. The rest

How this is agreed: a page on a website isn't a signature. Before any work starts I'll email you this agreement in full and ask you to reply confirming you accept it. That reply, with its date, is the record for both of us.

I'm an independent contractor, not your employee or your partner. This agreement is governed by Pennsylvania law. If any part of it turns out to be unenforceable, the rest still stands. Changes have to be in writing, and email counts.